Stay visible on social media without the time or stress
The Real Cost of Inconsistent Social Media
You know social media matters for visibility, but it's always the first thing to drop when chairs are full or emergencies happen:
Your last post was three months ago while competitors post regularly, and you feel guilty every time you see their content
You never know what to post that's engaging but not pushy, your educational content feels dry, and you're not sure what actually works
You're not sure what's even legal to post under AHPRA guidelines. Can I do before/afters, testimonials, and treatment claims all feel like regulatory landmines
Facebook messages go unanswered for days because phone calls and chair-side patients take priority, and your reception team is already stretched
You didn't go to dental school to become a social media manager. That's where we come in.
Is This Right For Your Practice?
This service is built for single clinic Australian dentist-owners where the principal dentist is the owner and works in the practice. If you're tired of juggling patient care with social media management, and you want a partner who runs this for you (not just advises), keep reading.
How We Handle Social Media For You
We run your social media for you—completely done-for-you service. We don't just schedule posts and disappear. We become your social media team—creating AHPRA-compliant content, managing your community, and keeping your practice visible to local patients.
We combine dental expertise with automation and human oversight. Every post follows AHPRA advertising guidelines. Content mixes educational posts that build trust, team and culture posts that build connection, and strategic promotional posts that drive bookings. We respond to comments and messages quickly so patients never feel ignored.
You don't pay thousands per month for generic template content. We use practice-specific photos (your team, your location), stock dental imagery for educational content, and templates customised to your brand—all managed through automated posting schedules with daily quality checks.
The outcome: your practice stays consistently visible on Facebook and Instagram without adding work for your team. Patients see you as active, professional, and engaged—even when you're chair-side.
How It Works
Setup → Build Your Content Foundation
We collect practice photos, understand your brand voice, and create initial content templates. We set up posting schedules and community management protocols.
Launch & Automate
We expand your content mix with patient education posts, behind-the-scenes team content, seasonal campaigns, and strategic promotions. We monitor what performs well (comments, shares, booking enquiries) and adjust content strategy to focus on what your local community responds to.
Ongoing Partnership
Ongoing posting, community management, monthly performance reports, and continuous refinement. We handle message responses, comment engagement, and escalate clinical questions to your team. Cancel anytime—no lock-in contracts.
What We Handle For You
Content creation (3-4 posts per week on Facebook and Instagram)
AHPRA-compliant copywriting (educational, team culture, promotional)
Image sourcing and design (practice photos + stock dental imagery)
Automated posting schedules (consistent visibility without manual work)
Comment monitoring and response (quick engagement with your community)
Message triage and response (routine questions handled, clinical queries escalated)
Monthly performance reporting (engagement metrics, enquiry volume, content insights)
Profile optimisation (bio updates, contact integration, booking links)
Regulatory compliance monitoring (every post reviewed for AHPRA advertising rules)
Escalation protocols (clinical questions flagged to your team immediately)
Why Partner With Xaharo?
Full-service, bundled partnership
Social media works better when integrated with your website, reputation management, and local SEO. One retainer covers everything.
Hands-on operator
We create content, manage engagement, and adjust strategy. You maintain brand control without doing the work.
Proven builder + dental insider
20 years scaling a business to $30M, now an owner/shareholder in a dental practice. We've lived both sides.
Services That Work Well Together
FAQs
FAQ
Stop feeling guilty about inconsistent posting.Build a social media presence that works 24/7Even when you're chair-side.
Your practice deserves consistent social media visibility. We'll handle the content creation and community management so you can focus on delivering excellent patient care.
Cancel anytime. No lock-in contracts. Month-to-month partnership.